The 90-Day Rule That Killed 31 Projects

Proprietary Strategy Framework: The Raise-Your-Hand Rule — Revenue Accountability Cultural Installation STAGNATION ASSASSIN / CHAPTER 9 / REVENUE ACCOUNTABILITY THE RAISE-YOUR-HAND RULE Empower every employee to challenge any task: “How does this contribute to...

Your CEO Just Fired 400 for the Wrong Lever

The DuPont Decomposition Is a 72-Hour Weapon. Your CFO Is Using It as a Filing Cabinet. Your new CEO cut 15% of headcount in Week 1 to “fix margins.” Margins didn’t move. The actual ROE problem was asset turnover. Inventory was up 40%,...

Your Most Confident GM Is Destroying ROE

The Most Dangerous GM in Your Portfolio Owns the Room. His ROE Is Bleeding. He walks into the quarterly review with a tight deck, a confident story, and a command of the room that makes the board lean in. His peers defer to him. The CEO points to him as the model. His...

Your Sales VP Is Lying About Price Elasticity

Your Sales VP Is Lying About Price Elasticity. The 1% Rule Will Cost You $8 Million This Year. Your Sales VP walked into the pricing meeting with the same line he has delivered for seven consecutive quarters: “We can’t raise prices. We’ll lose the...

Your Top 4% Are Inviting Your Disruptor In

Your Top 4% of Customers Are Inviting a Startup to Kill You. They Sent the Invitation in Last Week’s Feature Request. Your VIP customer just made a $2 million feature request. Your head of product approved it on Tuesday. Your CFO rubber-stamped the capex on...